Leafly + Uber Eats
Retailer Marketing Toolkit
Powering up the partnership with design solutions for activated cannabis retailers
As a designer, I worked with Uber Eats and Leafly to develop a package of marketing materials for cannabis retailers in Canada. These materials included digital and physical signage designs, as well as social media posting designs. All the collateral aimed at promoting the retailers' availability on the Uber Eats app. Given the legal complexities surrounding the advertising of cannabis products, I worked closely with both companies' legal departments to ensure that all materials were accurate and compliant with Canadian law. The result was a comprehensive set of marketing assets that retailers could use to attract more customers and grow their business.
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