While working at Leafly, I crafted a collection of infographic posters that helped demystify the intricate genetic connections between various cannabis strains and families. I partnered internally with our Director or Science and Innovation, and our amazing cannabis content experts to understand the data behind the genetics. Distributed to retailers all over the United States for the 420 holiday, these posters heightened cannabis aficionados' understanding and contributed to Leafly's brand awareness and success.